1 Trillion in Ads + Visit Milwaukee + Social Listening

finish the week strong.

Hey Fam.

The last couple of weeks have been a whirlwind.

Our team has launched new ad campaigns, done a dozen photo and video projects, and website updates, and traveled.

The hustle can be life-giving and motivating.

So this week we zero in on a few of the things we see happening.

Ad spending is back—now folks are jumping back into Google and Meta after a “break” or “reduction”. This is also a common tactic to get through the summer sales slump heading into the Fall.

Then I’ll share a few thoughts about Milwaukee and a tip for your next visit or meet-up.

After grabbing a coffee, dive into social listening and how you can better understand what is being said about your business or product.

1 Trillion in Ads

Get ready, folks—2024 is shaping up to be a banner year for global advertising! Ad spend is on track to soar by a whopping 10.5%, hitting a mind-blowing $1.07 trillion, according to WARC's latest forecast. That’s a 2.3% boost from their last prediction, thanks to AI-powered media tools shaking up the game. 📈💥

Want the full scoop?

Visit Milwaukee and Surrounding Areas

Our family loves to travel. No matter if it’s foreign or domestic.

And most of the time I bring mine when traveling for work. But this trip to Milwaukee was for a family event.

But we tacked on a couple of fun collaborations. So, I wanted to share a tip we learned while here if you visit for work or play. The Summer Passport (almost over but good for future summer visits) and the Brewery Passport fromVisit Milwaukee Org. This pass will give you buy one get one and deals across the city. It is also helpful for finding fun spots to visit.

If you're craving small-town charm without spending a fortune, the DoubleTree Hilton in Neenah is a mainstreet gem. While it’s your classic travel hotel, the on-site restaurant serves up a seriously delicious ribeye. Plus, you’re just steps away from a variety of shops, breweries, and other great dining spots. Perfect for a cozy, budget-friendly getaway!

Guide to social listening

Latest juicy gossip. And why not? That’s how they discover new customers, set trends, and, on the flip side, tackle any haters.

So, do yourself a favor—take some time this week to lurk around and start tracking what people are saying about your brand… or even your competitors.

Thanks for joining us this week, and remember, you are almost there.

Keep up the hustle!

As always if you need marketing support in your business reach out.

Cheers,

Blake, Founder of Chasing Creative