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Thursday Hustle—finish the week strong.  

Welcome to the end of the week wrap up were we share tools, tips, and ideas that help drive your growth efforts forward. This week we highlight google ads, Billo's video platform, and shout out a new brand update from Send in Blue. 

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 Weekly we try new tools and research the trending products for brands. Stay tuned for our next edition on AI tools people are raving about.

Scroll to the bottom to get access to our free list of tools for marketers. 

MAXIMIZING PERFORMANCE WITH GOOGLE'S PERFORMANCE MAX ADS: 5 TIPS FOR MARKETING SUCCESS

I've seen an increase in folks chatting about Google's Performance Max Ads so I started to do some research and try them out for myself—even though Google shared about this in 2021. Performance Max is powerful tool that previously help businesses reach a wider audience across ALL of Google's channels. Getting started is relatively painless but let me guide you with some recent thoughts from setting up a campaign myself. Here are the top five tips for using Performance Max Ads effectively.

People don't buy what you do; they buy why you do it. And what you do simply proves what you believe

Simon Sinek, Start with Why: How Great Leaders Inspire Everyone to Take Action

Billo | Get UGC Videos for Your Product

As a #growthmarketer I am slightly obsessed with tools that can save time, add to content development, collaborate, and help us measure our successes. This week we highlight Billo which can be used for brands and businesses to get videos made by creators all over. Creators can also join this platform as a contributor! 

Brevo formerly Send in Blue | Email and CRM

Over the last couple weeks Send in Blue—a platform we use at Chasing Creative for client's email campaigns—rebranded as Brevo! While it may sound like an espresso machine it is actually quite handy and provides useful automations and SMS features for audience building and engagement. 

Free tools for Sales and marketing: 

Cheers,

Blake, Founder of Chasing Creative