Thursday Hustle: AI Is Speeding Up, But Human-First Still Wins

📬 The Thursday Hustle

Quick hits from the frontlines of content, websites, and marketing that doesn’t waste your budget.

Hey—

It’s Thursday. You’ve still got time to press publish, fix something broken, or line up a win for next week.

Here’s what’s been on my radar this week—and how we’re using it inside Chasing Creative:

💡 AI’s Getting Smarter. So Should You.

Adobe Summit rolled out new “agentic AI” tools this year—basically bots that do repetitive marketing work (translations, cropping, even video subtitles). But here’s the thing most people missed:

These tools aren’t replacing your job.
They’re removing excuses. You don’t need to wait on an editor to test that hook, or a designer to ship a variation. You need to hit go.

We’re using some of these tools to build microsites and run ad creative sprints for clients. What used to take 10 days now takes 3.

🧠 What Real Marketing Events Are Saying

I tuned into Digital Summit Denver this summer, and here’s the takeaway:

Human-first > AI-first.
AI is cool. But the campaigns winning right now are simple, emotionally sharp, and fast to execute.

Example?
We took a $150 product shoot with natural daylight and beat out polished, studio-shot content on TikTok.

🛠 How We’re Applying It at Chasing Creative

Quick wins we’ve been shipping lately:

• 🔍 A 4-page Webflow site that’s converting better than the client’s old 12-page WordPress mess

• 🎥 Case study videos that feel like real convos, not interviews

• 🤖 A smart lead-gen flow that pulls contact info + writes the first email + comments on their LinkedIn post

It’s not flashy. But it’s fast, clean, and built to convert.

🙌 Our (New) Values—In Action

We finally put these into words. But honestly, we’ve been living them for years.

• 😎 Ownership Mindset – We treat your site or campaign like it’s our own.

• 🚀 Creative with Purpose – Pretty design is fine. But strategy pays rent.

• 🌱 Confident Collaboration – Good ideas > egos.

• 💫 Assume the Best, Then Solve – We skip the blame and build forward.

• 🙌 Shared Wins, Shared Growth – When our clients win, our team wins. Simple.

Check out more on our website

💸 Tool We Actually Use: Pipedrive

If your sales pipeline lives in a spreadsheet, your follow-ups are chaotic, and your leads are falling through the cracks—Pipedrive will save your brain.

Here’s why we like it:

• 🧩 Visual pipeline that’s actually easy to manage

• 🔁 Automation for follow-ups, tasks, and deal stages

• 📊 Built-in email tracking + reporting so you know what’s working

It’s built for small teams who want to close more and stress less.

→ Check out Pipedrive here

Still reading? Cool. Here’s your nudge:
✅ Publish the messy version
✅ Email that lead today
✅ Don’t overthink the landing page—just ship it

Finish strong.
–Blake, Founder of Chasing Creative